I have been on the other side.Of the businesses I build for.

Mike Laniak, founder of LaniHQ. I spent years in sales and operations as a buyer, seller, manager, and director, and kept watching good businesses lose work to systems nobody owned.

Mike Laniak, founder of LaniHQ
WHY HQ

One headquarters for growing the business.

Most owners end up with a marketing agency, a web person, a software rep, and a consultant, none of whom see the whole picture. The HQ in LaniHQ means one place for the answers and the work, so every part of growth is built to fit together.

  • 01

    Growth and awareness. Marketing, local search, reviews, and a website that gets the business found by the people already looking for it.

  • 02

    Revenue. Leads answered quickly, followed up, and booked, plus the past customers who should be coming back and are not.

  • 03

    AI automation and efficiency. The repetitive work (replies, reminders, intake, reporting) handed to systems so the team spends its hours on customers.

  • 04

    Cost reduction and consolidation. Fewer overlapping tools and subscriptions, and one connected setup instead of five that do not talk to each other.

  • 05

    Optimization and consulting. A straight answer on what to fix first, what to leave alone, and what is actually moving the numbers.

How we work.

These are commitments rather than preferences. They decide what gets recommended when the profitable answer and the correct answer point in different directions.

01

Preserve first

The existing website, CRM, and workflow get audited before anything is replaced. Migration is a recommendation only when the measured benefit clearly exceeds the switching cost.

02

Say what is not known

No published measured result without a defined baseline, a comparison period, and source evidence. Outcomes reported by an owner are labeled that way, and where proof is still being assembled, the site says so.

03

Build for handover

Accounts, documentation, and access belong to the client. Ongoing management should be a choice, not a dependency created on purpose.

THE BACKGROUND

Not a universal expert. A specific one.

The value is not subject-matter expertise in every field. It is having sat on several commercial and operating sides of the same kind of business, and being able to connect what an owner actually needs to the systems that deliver it.

  • 01

    Commercial and residential real estate. Buyer, seller, manager, and director responsibilities across transactions and ongoing property operations.

  • 02

    Property financial and asset management. Owner reporting, vendor coordination, and the administrative work that sits underneath property performance.

  • 03

    Recycling and vendor-heavy operations. Operations where many outside parties touch the same job and handoffs are where things go wrong.

  • 04

    Trades, contractors, and local service vendors. Direct working relationships with the kind of businesses LaniHQ now builds systems for.

  • 05

    Startups and nonprofit organizations. Small teams where one person owns several functions and systems have to work without a department behind them.

THE TECHNICAL SIDE

What we build with.

Alongside the managed work, we build and run automation and agent infrastructure: self-hosted where it matters. Each one has a full guide covering setup, hosting, and the failures worth designing against.

  1. 01

    OpenClaw

    OpenClaw gateway setup, channel access, credential scoping, and ongoing operation on infrastructure you own.

  2. 02

    Hermes Agent

    Hermes Agent setup, hosting, memory and skill review, and ongoing operation on infrastructure you own.

  3. 03

    Claude Code

    Claude Code setup, workflow design, custom agents, and MCP integration.

  4. 04

    n8n Automation

    n8n workflow design, self-hosting, error handling, and ongoing management.

  5. 05

    VPS Deployment

    VPS provisioning, hardening, Docker deployment, backups, and monitoring.

  6. 06

    Self-Hosted LLMs

    Local and self-hosted LLM deployment, sizing, and integration.

  7. 07

    AI Chat Widgets

    AI chat widget design, grounding, escalation, and lead capture for websites.

Talk to the person who will do the work.

LaniHQ is founder-led. I lead discovery, the build, and the support myself, so you are not handed to an account manager after the sale. You own your domain, data, and accounts, so you are never locked in.

Request a systems review

BEFORE YOU GO

Get useful ideas for the business you actually run.

Short guidance on websites, lead flow, automation, and visibility. Choose your business type so the field notes fit.